Author's posts

5 Marketing Technology stories you might have missed

Beyond earthquakes, hurricanes and Jobs’ stepping down, here are 5 Marketing Technology stories you might have missed. 1. Twitter rolled out galleries [link] Recently twitter added the post picture feature to twitter.com.  This week twitter users started seeing a image gallery show up as part of their profile.  Perhaps a little worrisome for some users …

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Download the new Swype beta for Android

One of the most coveted Android features is Swype.  Even dedicated iPhone users see me swype typing and marvel at “how did you do that?!” Lifehacker reported that a Swype upgrade is in beta release and available for download.  Register to download and install the beta here: https://beta.swype.com. –

Crappy Twitter username? Take your brand back!

  Obtaining a decent twitter username is becoming harder and harder as twitter grows in popularity.  All the good names are gone right? As a result you may find that your brand being represented by less than stellar Twitter handle.  Don’t despair. [warning]Put down the gun. We can get through this.[/warning] I’ve identified 7 elements …

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Marketing vs. IT: How to end the Bloodshed

Bottom line up front: Rob Brosnaro and I would love it if you would vote on our South by Southwest panel submission.  Comment and vote here: http://reff2.me/sxswipanel Our panel is going after the friction between corporate Marketing and IT teams.  We will answer the following questions: What factors causing friction between IT & Marketing? What …

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3 Google+ Gripes

A quick apology, not as much content recently, I’m working on developing a related side project.  More to come if we can get our act together. Before I rant, you can find me here on Google+: http://gplus.to/iamreff Okay, 3 quick reasons why Google+ is driving me nuts. 1.   Stalled Network Effect It’s great that I …

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