Bottom line up front: Rob Brosnaro and I would love it if you would vote on our South by Southwest panel submission. Comment and vote here: http://reff2.me/sxswipanel
Our panel is going after the friction between corporate Marketing and IT teams. We will answer the following questions:
- What factors causing friction between IT & Marketing?
- What are the commonalities between IT & Marketing?
- What are the models for IT and Marketing integration?
- What is a Marketing Technology Officer?
- What might the future hold for this issue?
To start the conversation we’re asking Marketers:
[warning]What drives you crazy about IT?[/warning]