Category: Technology

IMS Day1 – Afternoon notes & take-aways

If you missed parts of the 2011 Inbound Marketing Summit here’s some of the best take-aways. Here are the morning notes.     Boston Sports Shootout with Peter Stringer and Ann Zeigler Interact with fans in a open and interactive forum – be where your customers are Engaging with fans by listening to what they …

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IMS Day1 – Morning notes & take-aways

If you missed parts of the 2011 Inbound Marketing Summit here’s some of the best take-aways.     Youngme Moon on being different and standing out Embrace your negatives as part of your brand to stand out No one can tell you how to be different, you must have an idea for how to be …

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5 Marketing Technology stories you might have missed 9-10-11

Here are 5 Marketing Technology stories you might have missed. 1. Only 1 in 10 smartphone users use a check in service like Foursquare / Gowalla [link] Interesting that 25% of Latino smartphone owners using geosocial services.  This matches up with their research showing that minorities use twitter more than whites.  Other Pew findings: only …

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How Zagat fits into Google’s mobile lifecycle

What’s behind Google’s acquisition of Zagat? I think its yet another piece in Google’s mobile lifecycle.

5 Marketing Technology stories you might have missed 9-3-11

Too busy snacking on BBQ this Labor Day weekend to give a hoot about Marketing Technology? Enough of that! Here are 5 Marketing Technology stories you might have missed. 1. Pound-for-pound, Pandora ads now worth more than radio [link] On a phone call with investors and analysts after the stock market closed on Thursday afternoon, Pandora …

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