SXSW Interactive 2014 is huge. Too huge? SXSW veteran Jeff Cutler is staying home this year (and so am I). Here are his reasons.
Tag: Social Media
Free Twitter Analytics from Followerwonk
Use Followerwonk to find specific persona types and analyze followers (or following). It provides excellent information in a easy to use interface.
Top 5 Social Marketing Tech Posts of 2013
This year I returned to writing original content. Here are my top posts by traffic. Thanks for reading. Best for the holidays and stay tuned in 2014.
Use social automation to serve YOU (not your audience)
Use social automation to serve YOU (not your audience). Use tools like IFTTT, but don’t use automation tools to connect with people that follow you.
The Dangers of Marketing Automation
Marketers that want to adopt social selling need to use the channel within the norms of social media. Social media is a hands-on, personal medium. Provide employees with guidance, then set them free.