Stories This Week: Measuring content marketing, lowered expectations for social media, a surprise about Instagram’s CEO, new LinkedIn features coming, new design for Google+.
Stories This Week: SEO basics, social ad spending is growing, Microsoft will lose desktop space to Apple & Google, improving email deliverability, interview with a uber-Marketing Technologist and boosting CTR through personalized offers.
Stories This Week: Understand Pinterest legal stuff, use magic to create a mobile app, CLV, the new Facebook admin panel and Tweetdeck gets an upgrade.