These 5 marketing technology stories were curated the week of Oct 29th, 2011. This week: impact of iOS5 on publishers, using email to drive WOM, and a double dose of social tactics.
Tag: Social Media
5 Marketing Technology stories you might have missed 10-15-11
Here are 5 Marketing Technology stories you might have missed. A startup is out to kill captcha (yay!), iOS 5 can mung your iDevice and 3 other hot Marketing Technology stories. 1. Startup Replaces Captchas With Brand Messages for Better Web Advertising [link] Solve Media is working to turn captcha (what is captcha?) into advertising …
Social Influence Measurement: The Good, the Bad and the Ugly
I was inspired to do another post on social influence measurement after seeing klout get trashed on a few sites. I understand why people argue against it, but I think it’s helpful to look at it from all sides. The post ran long so I’m running in a series: The Good, the Bad and the …
5 Marketing Technology stories you might have missed 9-17-11
Here are 5 Marketing Technology stories you might have missed. 1. Google releases Google+ API [link] Google+ finally published an API to allow applications to interface with it. MY TAKE: Although I work to post the right content to the right audience, applications like Hootsuite & Tweetdeck allow users to manage their social conversation with …