Category: Marketing

Measuring Social Media – Let’s Get Serious

These are my notes, not a transcript of the 3/13/11 SXSWi session. Sorry if I got something wrong, feel free to let me know in the comments.

Content Rules #SXSWi

For their session CC Chapman and Ann Handley held an informal Q & A with a few hundred people on the topic of content. Here were the best questions and their associated answers.

Slaying the For Horsemen of the Social Media Apocalypse

Panel: Slaying the Four Horsemen of the Social Media Apocalypse
Jaime Punishill (@jpunishill) & Greg Matthews (@chimoose) did a great job leading

MyWebCareer: Another social influence vendor joins the fray

Move over Klout and PeerIndex, you have more competition. MyWebCareer uses a social scoring system that closely resembles a credit score (365-850). A score of 582 is considered average.

5 Must See SXSWi Sessions for Regulated Companies

My friend asked me what was good for financial firms at the South by Southwest Interactive conference. Ther are many interesting activities, but here are my top 5.

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