refford.com
Topic covers LBS Marketing
During Oct 2011, refford.com focused on location based services and location based marketing.
Location Based Services Ecosystem | The Big Picture
Asif R Khan, Founder & President of The LBMA on how to connect LBM to other marketing channels using outdoor display as an example.
Peter Rovick goes in depth in this recent study of LBS including: deals, loyalty, family tracking, spot networking and more.
Roamz, a new LBS app, aggregates hyper-local info and tells you what is going on around you in real time.
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